specializes in selling authentic and high quality diamond timepieces at discounted price. Our large products selection will allow you to get the best diamond watches for your wrist! does not sell used, refurbished, manufacturer rejects or watches without serial numbers. All watches sold by are guaranteed to be 100% genuine, brand new in the original box, serial numbers intact and unaltered with all paperwork. Most of our orders are shipped within a 24-48 hour period. Currently, we present on our online store the following brands Aqua Master Watches, Freeze Diamond Watches, Ice Tek Watches, Techno Master Watches, Richard and Co Watches, CrossOver Watches, Benny & Co Watches, Grand Master, Just Bling, along sides a huge selection of over 10,000 Hip Hop Jewelry items. specializes in bringing our customers Brand Named Diamond Watches such as Freeze Diamond Watch, Aqua Master and Jacob and Co watches. Other Time Pieces at discounted prices. We like our customers to benefit from our whole sale prices on all our diamond watches and fine diamond jewelry.

If you are looking for a different brand or another model, please email us at or give us a call, we could most probably source the watch for you at a great price. Benefit from our whole sale prices for our retail customers every day at was founded in 2002, and still operates as a one of the top online retail stores worldwide for Diamond Watches and Fine Jewelry. was the first online retail store to carry brands such as Aqua Master, Freeze Diamond Watch, Jacob& Co & Crossover Watches. While other competitors try to follow in our footsteps our experience, whole sale prices and certifications in Diamonds and Diamond Watches - Customer service has made us to be the top sellers of most of our Brands with our customer and retailers. is located in heart New York City's Diamond District - next door to the largest watches and jewelry centers of the world. This priority gives access to carry the newest diamond watches and fine diamond jewelry for both men and women from retailers worldwide.  

Shopping at is 100% risk-free--we guarantee it. We have several policies in place to ensure that your experience with us will be safe, easy and 1000% satisfactory.

All transactions done through go through SSL (Secure Socket Layers). SSL is the industry standard method for computers to communicate securely without risk of any data interception, manipulation, or recipient impersonation. We test our site daily with a staff of developers And webmasters.

Your privacy is safe with us as we do not sell or share our customer information with any agency .

Thank you for visiting We look forward to helping you celebrate your special occasions with extraordinary values on exquisite diamonds, fine jewelry and diamond watches. Visit our website for specials deals and sign up to our newsletter to get Coupons on Iced out Watches, Hip Hop Diamond Jewelry and much more.

If you have any questions or need additional information please do not hesitate to contact us:

62 West 47th Street
Suite 14A-13
New York, NY 10036
Toll Free. 877-577-TIME (8463)
International: +1212-390-0334


Please read what our customers think about us:

"Thank you so much. The watch is absolutely beautiful & I did take it to a jewelers who tested the watch & stated that it is authentic. I hope you are not offended by that, but these days you can't be to trusting of anything you buy over the internet. Like I said, we researched this particular watch for 6 months before making an actual purchase. My fiance is so happy with it. We will certainly be making purchases from you in the future. I would be more than happy to put a message on your message board for your site if you would like. My son saw a watch with diamonds that was black with a skull on it on 24 diamonds website & I was wondering if you had that watch as well & if so what would you charge me for that watch? If you could let me know I would appreciate it. Thanks again for everything." - Sincerely, Carole L Rakow

"I can't begin to tell you, you've made a friend for life. I will send everyone I know to you for their watch needs. I have my eye on the Bentley Flying B next, so I will let you know the moment i'm ready to buy the Joe Rodeo. Thanks so much for being straight up with me and giving me the best deal I could find." - George M Wright

"Hello! I've just received my order on an aqua master watch and want to say thank you!!! The watch is great! I will recommend your web site to all my friends." - Mike L., Staten Island, NY

"Great prices! Professional customer support stuff! Nice website!" - Alex N., Palm Beach, FL

"The merchandise is absolutely authentic... and prices are good. I will definitely put your site in my favorites. Thanks." - Judy P., Santa Monica, CA

"I love my watch!!! Now I know the best place for online shopping! It's! Thank you so much!" - Nicole R., Memphis, TN

"I just wanted to thankyou for my watches... the service you provided was great and the quality of the watches are fantastic... really impressed with the the quick shipment aswell!! thanks again! merry xmas!"

"To whom it may concern;

I ordered a watch from "" last week and I was little skeptical; but admittedly so far I'm impressed with the merchandise. Of course the true test will be whether it stands the test of time, but I just wanted to thank you for the prompt and efficient service. Pardon the slang terminology, but y'all get "props"!

I'm currently reading about your affiliate program, and I am very much interested in getting involved...anyway, that's another story. For now, I just wanted to let you know I appreciate doing business with you and I'll probably become a repeat customer."


Good afternoon
Thank you very much for your good customer service.
I received the watch I ordered for my son for Christmas.
I think he will be very happy.
Your shipping was on time and it was very much appreciated. I will forward your company name to family and friends.
Thank you again
Larry Dorais
very pleased customer.
Have a happy holiday season

I have been in the market for a diamond watch for quite some time.

I was looking for something that would stand out and make a statement. In my many years of travel on an international scale, I have seen many styles of diamond watches but not to the point to catch my eye. And finally, I had the opportunity to purchase a watch via your website. To say the least, I was quite impressed when I received it. My heartful thanks for the remarkable and exquisite watch purchased at a very reasonable price. Best value and true quality has finally been achieved thanks to I will be proud to wear my watch and have no doubt that it will make a true statement. will be highly recommended. Kudos to all staff.

Rest assured, I will continue to view items for sale through your site.


Ottawa, Ontario
January 16, 2006

Just wanted to let you know the watch arrived on Tuesday in great condition. I gave it to my girlfriend yesterday, and she loves it, so thanks again for your great service! In fact, she loves it so much that she was wondering if any of the straps that are on the other L'il Kim watches are available for purchase separately, in addition to the ones that you've listed for me below.

I just wanted to let the cautious internet shoppers that the customer service and quality merchandise met above my expectations...the complements on the watch i've been receiving are of utter awe at the brilliance and quantity of the canaries and diamonds in my new jojo timepiece the price was under the appraisal value from one of the top jewelers in r.i...i can't say enough about how patient and courteous the sales staff were with my o.c.d. constant questions daily until i received my sum things up i will be back for more great values and will tell everyone where i did so well...thanks guys your quality and service are bar none the best in the country...
Anthony Filuminia

Hi Steve, I'd like to leave feedback from my transaction with you (Michele CSX Women's Watch MWW03B000124) This was my first purchase on and it surely will not be my last! I found the watch I wanted for a lower price on another site, and as promised, Icedtime matched the price. The transaction was fast and easy - it was a pleasure doing business with -Britt in Westchester,NY

Customer service does go a long way. Tonight at dinner I was telling my girl friends about the situation and how you immediately rectified it.. All of my girlfriends are big shoppers and one of them ironically has been looking at your website and a couple others for the last few months but has been very skeptical about buying an expensive watch online... Now that she heard what great customer service you gave she has settled on buying it! I also own a concierge company for Pro Athletes and I will be recommending your site to all of them as well. This day in age its really hard to find business owners who are customer service oriented and so I greatly appreciate your gesture.. It will go a long way bc I will be referring customers to you from now on... Thanks again, and have a blessed day :)

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5 out of 5 based on 73 ratings
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